{"product_id":"black-eyed-susan-seeds-rudbeckia-fulgida-goldsturm","title":"Black-Eyed Susan Seeds — Rudbeckia fulgida Goldsturm","description":"\u003ch2\u003eThe Gold Standard of the Late Summer Border\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eRudbeckia fulgida\u003c\/strong\u003e 'Goldsturm' is one of the most celebrated and reliable perennials in the world — and for very good reason. From late summer through to autumn, it produces a breathtaking display of rich golden-yellow daisy flowers, each with a bold dark brown central cone that gives it its common name, Black-Eyed Susan. The flowers are carried in abundance on strong, upright stems above neat, dark green foliage, creating a warm, glowing mass of colour at exactly the time of year when many other perennials are fading. A winner of the prestigious Perennial Plant of the Year award, 'Goldsturm' is a plant that earns its place in every garden.\u003c\/p\u003e\n\u003ch2\u003eWhy Gardeners Love It\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e🌻 \u003cstrong\u003eBrilliant golden-yellow flowers\u003c\/strong\u003e — rich, warm daisy blooms with a dark central cone, produced in abundance from late summer into autumn\u003c\/li\u003e\n\u003cli\u003e🏆 \u003cstrong\u003eAward-winning variety\u003c\/strong\u003e — 'Goldsturm' is one of the most acclaimed perennials ever introduced, renowned for its reliability, vigour, and garden performance\u003c\/li\u003e\n\u003cli\u003e🐝 \u003cstrong\u003eOutstanding for pollinators\u003c\/strong\u003e — bees and butterflies flock to the flowers throughout the late season when other nectar sources are scarce\u003c\/li\u003e\n\u003cli\u003e🌿 \u003cstrong\u003eLong season of interest\u003c\/strong\u003e — flowers from late summer well into autumn; the seed heads persist into winter, providing food for birds and structural interest\u003c\/li\u003e\n\u003cli\u003e🌱 \u003cstrong\u003eEasy to grow\u003c\/strong\u003e — tough, adaptable, and long-lived; thrives in a wide range of conditions with minimal care\u003c\/li\u003e\n\u003cli\u003e🎨 \u003cstrong\u003eSuperb border plant\u003c\/strong\u003e — combines beautifully with ornamental grasses, salvias, asters, and other late-season perennials for a warm, naturalistic effect\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eGrowing Tips for New Zealand\u003c\/h2\u003e\n\u003cp\u003eSow Rudbeckia fulgida 'Goldsturm' seeds in trays in late winter or spring. Surface sow onto moist seed-raising mix and cover very lightly; seeds need light to germinate. Keep warm and moist until germination, which typically takes 2–3 weeks. Transplant seedlings once large enough to handle, spacing plants 45–60cm apart. Rudbeckia fulgida thrives in a sunny position with reasonably fertile, well-drained soil, though it tolerates a wide range of conditions including clay soils and periods of drought once established. It performs reliably across most NZ regions. Divide clumps every 3–4 years to maintain vigour. Leave seed heads standing through winter for birds and garden structure.\u003c\/p\u003e\n\u003ch2\u003eWhat's in the Packet\u003c\/h2\u003e\n\u003cp\u003eEach packet contains \u003cstrong\u003e10 seeds\u003c\/strong\u003e of Black-Eyed Susan (\u003cem\u003eRudbeckia fulgida\u003c\/em\u003e 'Goldsturm'), with growing instructions included.\u003c\/p\u003e","brand":"Chbotanics Seeds","offers":[{"title":"Default Title","offer_id":45064814198853,"sku":null,"price":4.5,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0734\/2974\/5733\/files\/image_56c61a15-c33d-4a87-b5f6-a57e442be66e.png?v=1780707317","url":"https:\/\/chbotanics.co.nz\/products\/black-eyed-susan-seeds-rudbeckia-fulgida-goldsturm","provider":"Chbotanics Seeds","version":"1.0","type":"link"}